. . . "ITA (1955\u20131972)" . . . . . . . . . . . "Independent Television Authority" . . . . . . . . . . "Independent Television" . . . . "Independent Television Authority" . . . . "ITA" . . "1954" . . . "ITA (1954\u20131972)" . . . . . "commercial television" . . . . . "independent television" . "Independent Television Authority" . . "1954" . "ITV" . . .